ABOUT General Store

General Store is an arbiter of beautifully well-imagined works from the creative minds of many inspiring craftsmen, bringing thoughtful, functional design to our local community and abroad. With encouragement from friends and neighbors in the Outer Sunset neighborhood of San Francisco, our first store was founded in 2009 as a collaboration between Serena Mitnik-Miller and Mason St. Peter. In 2012, we opened our second location in Los Angeles with our friends Hannah Henderson and John Moore, as a natural step in growing our family and adding to our offering of visionaries and creatives.